Showing posts with label celebrity perfume. Show all posts
Showing posts with label celebrity perfume. Show all posts

2.4 Celebrity perfume - an essential on stardom


In 21st century, the definition of celebrity transformed into a brand. Right, just like a merchandise, celebrities themselves need reshaping, packaging, and marketing. To let more people know them, those household names started to sprawl their arms over other industries; one of the branches is Perfume.